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shapes vs Beacons

A page for your work, or tools for your business?

Beacons offers link-in-bio pages and websites alongside digital product sales, email marketing, affiliate and brand partnership tools, and its Beam AI assistant. shapes is a narrower choice: a phone-first page editor with content blocks, folders, tabs, and Cove, its draft-editing assistant. Both offer free publishing; compare the workflow, plan limits, and selling costs you actually need.

Written by shapes, not an independent review. Competitor claims link to official sources below; features and plans can change.

Jump to the comparison

Choose shapes if…

You already have a shop, booking service, or email workflow and want one well-organized page to connect them. Direct page editing matters more than an all-in-one business platform.

Choose Beacons if…

You want digital product sales, email marketing, affiliate opportunities, or media-kit and brand partnership tools alongside your bio page.

The differences that matter.

Read the trade-offs, not a wall of checkmarks. On a narrow screen, scroll the table to compare both tools.

shapes and Beacons: capabilities, scope, and publishing
What mattersshapesBeacons
Product focusA link-in-bio page builder: edit the page itself, organize blocks into folders and tabs, and use Cove for undoable draft changes.Link-in-bio and website tools, sub-pages, and Beam AI tools alongside creator monetization and marketing tools. Limits vary by plan. Source
Digital productsProduct blocks and links or supported embeds connect visitors to your provider. shapes does not process payments or orders.A digital storefront, courses, memberships, and other selling tools. Platform transaction fees and available tools depend on the plan; check payment processing costs separately. Source
EmailCollect signups on your page. CSV export is included on Pro; shapes is not an email campaign platform.Email marketing tools and embedded email collection forms are part of the platform offering. Source
Brand partnershipsUse your page to show your work and link to your existing media kit or contact service.Media-kit and brand partnership tools, plus affiliate opportunities, are part of the offering. Source
Costs to checkPublishing 1 page is free. shapes Pro is $8/month or $60/year (USD) for up to 5 pages, custom domain publishing and no shapes badge. Domain registration and any external services are separate.Free and paid plans are available. Check subscription prices, platform transaction fees, payment processing costs, AI credits, and email limits for your plan and billing period. Not every listed tool is included on every plan. Source

shapes details: current publishing plans. Competitor prices and plan boundaries: check the linked official sources for your billing period and region.

Keep your existing services, or bring more together.

A creator who already sells through a shop and books through a scheduling service may only need a clear front door. shapes can connect those services with links and supported provider embeds. If you want to consolidate digital product sales and marketing tools, Beacons’ wider offering is worth evaluating instead.

An email signup is not an email marketing system.

shapes stores signups per page and lets Pro subscribers export them as CSV. It does not send campaigns or automate a marketing funnel. Beacons describes email marketing as part of its platform. If campaigns are central to your work, evaluate those tools and their current plan limits rather than treating both products as interchangeable.

Make the page the deciding test.

Try arranging a featured piece, a gallery, and a folder of links in shapes before subscribing. Cove can help reorganize the draft, but cannot connect accounts, take payments, or publish. Choose the workflow that leaves you with a page you want to share—not features you will not use.

Before you switch.

Can shapes replace all of Beacons?

No. shapes focuses on page building. It is not a replacement for Beacons’ full set of commerce, email marketing, affiliate, and brand partnership tools.

Can I sell through a shapes page?

You can show products, link to a checkout, and use supported provider embeds. Your provider handles the transaction. shapes does not process payments or orders, and checkout may open on the provider’s site.

Which is cheaper for my workflow?

Compare your actual requirements and billing period, including any platform selling fees and separate services you keep. The tools do not cover the same scope, so the headline subscription alone is not a complete comparison.

Check the sources.

These official pages describe the competitor features discussed above. This is not a live pricing feed or a hands-on review of every feature. We do not quote competitor subscription prices; check current prices, plan limits, and availability with the provider before choosing.

Try the page.
Then decide.

Build something you would put on your profile before choosing a publishing plan.

Publishing 1 page is free. shapes Pro is $8/month or $60/year (USD) for up to 5 pages, custom domain publishing and no shapes badge. Domain registration and any external services are separate.