A bio link for the new single and everything after it.

Decide what this month is for.

A single page can only lead with one thing. Before a release, that is the release. During a run of dates, it is the tickets. Once the dust settles, it is whatever you want to be known for next.

Write that choice down in one line. It tells you what goes at the very top and what can sit lower without anyone minding.

A page order that works on a phone.

Most people arrive from a post, on a phone, with a thumb. Lead with the thing they can act on immediately.

• Your name and a one-line description, so a stranger knows who you are.
• The Music block for the current release. People can press play without leaving the page.
• Events, directly underneath, if you are playing soon.
• Merch and the store as ordinary links.
• A Folder called “Earlier releases”, holding everything older.
• An email signup near the bottom, for people who liked what they heard.

Players, and what they cannot do.

The Music block accepts a Spotify, Apple Music or SoundCloud link. Paste a track, album or playlist address and shapes draws that service’s player. A compact player takes less room; a larger one shows more of an album.

Bandcamp works through the Embed block rather than the Music block, and shows as a card that opens the release on Bandcamp. shapes does not host audio and does not count streams. Plays happen on the service you chose, under its terms.

Shows, without leftovers.

Each entry in the Events block has a date, an event name, a venue or city, a tickets link and a sold-out switch. “Hide past events” is on by default, so last month’s gig does not linger.

Ticket sales happen on your ticketing service. shapes only links to it, so check each tickets link after you paste it.

Let the page change itself.

Any block can be set to appear between two dates. Put the pre-save link on a schedule that ends on release day, and the new-single block on one that starts the same morning. A block that is not yet scheduled to appear is not sent to visitors at all, so nothing leaks early.

A Countdown is a lighter version of the same idea. It counts down to a date, shows the text you choose when the date arrives, and can link to the release.

An illustrative page, top to bottom.

This is an invented example to show the order, not a real artist. “Marlow Reed” has a single out on Friday and two shows booked.

At the top, a Countdown to Friday with the text “Out now” for when it arrives. Under it, the Music block with the single. Then Events, with the two dates, each linking to its ticketing page. After that, a featured Link to the merch store and an email signup. Last, a Folder called “Earlier releases”. On Friday, the pre-save Link, scheduled to end that morning, disappears without anyone editing the page.

Before you share it.

A few minutes on a phone catches the things a visitor would trip over.

• Press play on the player from a phone that is not signed in to the service.
• Open every tickets link and confirm the date and city match.
• Check the schedule on any block that should appear or disappear.
• Put the address in your profile and open it from there once.

What to keep elsewhere.

shapes is the front door. Sales run through your store or provider, tickets through your ticketing service, and email campaigns through a mailing tool. The email signup collects addresses on your page, and Pro lets you export them as a CSV file. It does not send newsletters.